Empower your existing teams: Why your web stack is the future of streaming revenue
The broadcast and streaming industry is at a crossroads. For decades, the television experience was defined by the set-top box (STB) – rigid, expensive hardware that necessitated long development cycles and proprietary coding languages. Today, the most critical question facing every operator and content publisher is no longer if they can compete with Netflix, but […]
Read More
The end of idle infrastructure: Why elastic cache is changing CDN economics
Every network operator understands the balancing act between quality and cost. To guarantee flawless delivery during peak moments such as a national sports final, a breaking news story or a major entertainment launch, CDNs are built for the highest possible demand. The problem is that this capacity sits idle most of the year. Those racks […]
Read More
Televisa modernizes broadcast distribution with Synamedia MEG
How Mexico’s leading broadcaster reduced costs and gained flexibility with a software-based primary distribution solution. Overview Televisa, Mexico’s largest broadcaster, embarked on a strategic initiative to modernize its satellite-based primary distribution infrastructure. With a nationwide footprint and a population of nearly 130 million, the company needed a solution that could support advanced monetization features such […]
Read More
Upper C-band reallocation: Assessing broadcast distribution options
The FCC’s 2020 reallocation of the lower C-band caused significant technical, operational, and financial challenges for distribution customers, including broadcasters, cable operators, and content distributors. Reduced satellite capacity led customers to shift services to upper C-band, Ku-band, or terrestrial options. Clearing the lower C-band required LNB replacements and brought the 5G frequencies closer. Some customers […]
Read More
Reimagine broadcast distribution at the edge: Cut costs by up to 75% without compromise
The broadcast industry is undergoing a seismic shift. As satellite infrastructure ages and operational costs rise, content providers are increasingly looking to IP-based distribution not just as a transport replacement, but as a chance to rethink how content is received, processed, and delivered at the edge. Yet this transition is not without its challenges. Dependability has […]
Read More
From stadium to screen: The challenge of sports content distribution
Every day, millions of sports fans tune in to watch their favourite teams and athletes compete, whether on TV, smartphones, or other connected devices. But behind every flawless viewing experience is a complex distribution chain that content owners, affiliates, and platform partners help bring to life. For sports leagues, associations, and content providers, the challenge […]
Read More
Agentless by design: Gravity’s architecture for agility & differentiation
In the broadband race, agility isn’t a luxury—it’s survival. While competitors wait months for vendor approvals, you could be launching new services in weeks. Whether you’re a Tier 2/3 ISP, a municipal broadband provider, or a fiber or Fixed Wireless Access (FWA) disruptor, the ability to scale fast, operate lean, and innovate freely defines your […]
Read More
The Power of Partnerships: How collaboration is shaping the future of streaming at IBC2025
TV has always thrived on partnerships. From prime-time entertainment hosts Ant and Dec to Mulder and Scully in The X-Files, collaborations on screen create moments greater than the sum of their parts. That same spirit also drives innovation behind the scenes. At IBC2025, Synamedia is showcasing how our partnerships with leading tech innovators are helping shape […]
Read More
The Broadcaster’s step-by-step guide to programmatic advertising success
The advertising landscape has fundamentally shifted. While your audience is fragmented across linear, streaming, and digital platforms, advertisers increasingly demand the precision, efficiency, and measurement capabilities of programmatic buying. This creates both a challenge and an opportunity. The Challenge The Opportunity Traditional TV buying processes can’t compete with the speed, targeting, and accountability of digital […]
Read More
Summer reads for reflection and a strong back-to-school start
Our Summer Picks 1. Demystifying Addressable TV Advertising Our own Synamedia Iris experts, joined by leading broadcasters, unpack the challenges and opportunities of addressable advertising – from converging linear and digital TV to unlocking new revenue streams, plus practical steps for success. Format: Webinar Why listen: Real‑world implementation insights you can put into practice. 2. […]
Read More
Freedom to choose: Why open device and service management Is the future of broadband
The broadband bottleneck: Vendor lock-in Picture this: A customer calls about slow internet. Your field tech discovers it’s a simple configuration issue that could have been fixed remotely—if your management system allowed it. That truck roll just cost you $150 (or more, according to Gartner), and it’s happening hundreds of times across your network. Broadband […]
Read More
Synamedia joins the Fiber Broadband Association (FBA)
Empowering Fiber Broadband Providers to Lead the Next-Generation Connectivity Era In today’s digital-first world, high-speed, reliable, and scalable broadband isn’t just a luxury—it’s a necessity. For fiber broadband providers—especially those serving rural, regional, and underserved markets—the challenge is delivering next-gen connectivity while maintaining operational efficiency, flexibility, and control. As demand surges and networks evolve, service […]
Read More
