- May 8, 2025
- 17:00:00 CET
Demystifying Addressable TV Advertising – Episode 8: Modernising Ad Regionalisation
This episode topic was selected by our viewers during our previous webinar!
If you’re a broadcaster, you must navigate an important transition happening right now, as your viewers migrate from traditional TV channels to a fragmented mix of broadcast, FAST, and BVOD services. How can you make sure you can still reach your audiences across multiple services, networks, and screens? What are advertisers looking for to keep their TV budgets from declining?
In this webinar, we will discuss:
- The impact of the streaming transition on advertising
- The benefits and opportunities that targeted broadcast can bring
- Options for implementing addressable advertising on broadcast
Spend 30 minutes with us to hear how you can take the next step and begin leveraging addressable advertising to capture more ad spend and attract new advertisers.