Simon Brydon, Senior Director, Sports Rights Anti-Piracy and Elke Hungenaert, VP of Product Management, Video Network will be speaking in a session ‘Migration of sport to OTT: The challenges and opportunities for monetisation’ on 29 November at 2:45 PM CET on Stage 1
As more sports rights migrate from linear to OTT, consumers will be looking for the same high quality distribution and viewing experience they have become accustom to. This panel looks at whether the current user experience is living up to expectations, the impact of piracy on the sport landscape and areas of monetisation with OTT platforms may not yet be maximising.
Talking points from the discussion will include:
- What is the current user experience for streaming platforms and does it live up to linear?
- The impact of sports piracy on the market and will it get worse with the cost of living crisis?
- What are challenges in monetising streaming audiences and how can unique user information be better exploited?