Nextv Ad France

Location pin icon Online
Calendar icon November 23, 2021
Clock icon 9:00 am

Our  Vice President of Sales EMEA Olivier Bastard will be speaking in a panel session “Advanced ad strategies on OTT players: Opportunities of digital advertising” on Tuesday, November 23 at 14:40  CET

  • OTT players’ business models: AVOD, freemium, hybridization with TVOD/PVOD…
  • Commercial strategy: programmatic DSP vs direct ad sales
  • Ad insertion & UX optimization: CSAI vs SSAI
  • Brand safety on the big screen

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