The State of Video Streaming: Make Money, Save Money
Increasing subscribers has been a focus for streaming services, but – perhaps illogically – it doesn’t necessarily lead to increasing revenue. Nor does it lead to year-on-year revenue growth. Even Netflix has seen declining revenue year on year. If running a revenue-generating business was a test you were studying for, I’d tell you to study smarter, not harder. So why don’t we take the same approach in business?
About Synamedia
Synamedia is trusted by service providers and content owners to deliver, enrich and protect video and manage broadband services. The flexibility and agility of the company’s cloud and SaaS products enable customers of all types and sizes to launch, monetize and scale services at speed. The award-winning portfolio includes advanced advertising, business analytics, broadband and streaming video platforms, anti-piracy solutions, and video network solutions for processing, distribution and delivery. Synamedia is backed by the Permira funds.
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