In today’s streaming landscape, content piracy is an industrial-scale threat. Users turn to illegal services due to lower fees, easier access, and content fragmentation, driving widespread piracy that erodes revenue, weakens licensing agreements, and damages brand trust. Once users switch, they are difficult to win back.
Live sports are particularly exposed: every minute of illegal streaming means lost revenue. Some attacks also create direct operational costs. For example, CDN leeching allows pirates to pull video segments directly from a CDN and can represent 30–50% of traffic costs, forcing providers to pay to deliver their own stolen streams.
