Our Product Lead, Iris Ad Server, Julian Savitch-Lee is joining a panel session on “Unlocking Addressable Advertising” on Wednesday, March 30, 2022 at 4.30 PM SGT
In todays’ fragmented advertising market, how are platforms rolling out addressable advertising across broadcast TV, hybrid Pay-TV and OTT platforms? Can they build effective, revenue-generating addressable advertising capabilities across all platforms and devices? Do platforms understand their audiences, and are they monetising their content and inventory? This panel will address these key questions and look at how business models are changing and adapting in 2022.
Panelists:
Vignesh Narayanan, CEO, Airtel Ads
Julian Savitch-Lee, Product Lead, Iris Ad Server, Synamedia
Rajiv Singh, VP, Digital Ad Sales & Distribution, Viu
With Nathalie Lethbridge, Founder and Managing Director, Atonik Digital
Our Head of Video Network, APAC, Khush Kundi is joining a panel session on “How will 5G Change the Game for Asian Streaming Services?” on Thursday, March 31, 2022 at 10.35 AM SGT
It is forecast that there will be 280 million 5G subscriptions in the Asia Pacific alone with 5G service revenue expected to reach US$4.5 billion in 2022. The mass deployment of 5G will change the future for many industries, including video streaming services. The big question is which service provider will catch the tailwinds first. What are some of the new business models and new revenue opportunities that 5G will offer? Does the industry really need 5G? Is 5G the solution for scaling up the video business and how can the industry leverage on 5G networks to improve content delivery for all?
Panelists:
Shakunt Malhotra, MD Asia, Globecast
Rina Azcuna-Siongco, Head – GET Entertained Tribe, Globe Telecom
Keith Huang, VP OTT, PCCW Media
Khush Kundi, Head of Video Network, APAC, Synamedia
With Virat Patel, MD, Pioneer Consulting Asia-Pacific