Frictionless World Cup Streaming with beIN & Senza
This case study provides a proven blueprint for transforming a fragmented OTT and broadcast experience into a unified, premium sports platform without ripping and replacing existing systems.
- Reimagining the Fan Experience: Learn how beIN partnered with Senza and Synamedia to deliver a fast, intuitive, and immersive interface that keeps sports fans engaged across live and on‑demand content.
- Operational Agility at Scale: See how modular, cloud-ready components enabled beIN to launch new features, surfaces, and editorial curation faster, while simplifying day‑to‑day management for product and content teams.
- Driving Engagement and Retention: Discover how a data-informed UX, smarter discovery, and a consistent experience across devices translated into higher viewing time, stronger customer satisfaction, and a platform ready for future growth.











