LONDON – 5th March 2019Synamedia, the largest independent video software provider, has expanded its senior team with the appointment of respected industry professionals Mark Billinge as VP of Operations & Services Product Management from MENA operator OSN, and Avidan Lamdan as VP of Platform Product Management from Kaltura.

Alongside Synamedia’s other product management heads, Mark and Avidan will be responsible for refining and driving Synamedia’s platform, operations and services to meet current and future market requirements.

Mark joins Synamedia from DTH satellite operator OSN where he spent 12 years, the last six as CTO. His operational expertise will be invaluable as Synamedia delivers scalable, carrier-grade services to support the growing demand for its cloud-based offerings. In addition, Mark will lead Synamedia’s services product management team, ensuring that the firm’s growing range of services align with the product portfolio and with customers’ needs.

Avidan will lead Synamedia’s Foundation and Infinite product management teams – including the Cloud DVR solution, which is integrated with Infinite and is also offered as a standalone solution. Avidan joins from Kaltura, where he was SVP Strategy and before that Senior Vice President, Products and VP R&D. Previously, Avidan was CTO and VP of R&D at Tvinci until Kaltura acquired the business in 2014.

“I look forward to bringing my operator viewpoint to shape products and services at Synamedia,” said Mark Billinge, VP of Operations & Services Product Management, Synamedia.

“I relish the opportunity to lead the platforms product management teams and help Synamedia’s customers thrive in a changing pay-TV world,” said Avidan Lamdan, VP of Platform Product Management, Synamedia.

“The energy around Synamedia’s proposition and vision is attracting exceptional new talent from across the industry. While Mark brings a deep understanding of customers’ pain points and challenges and operational expertise, Avidan’s track record in OTT and cloud-based services is second to none. These new hires will help us continue to deliver innovative solutions and services that help pay-TV broadcasters, web services and media owners transform their businesses and embrace the new world of infinite entertainment,” added Jean-Marc Racine, Chief Product Officer and General Manager EMEA, Synamedia.

About Synamedia

We’re helping service providers around the world to deliver, protect and monetize video content so they can win in the age of Infinite Entertainment. We do that with the world’s most complete, secure and advanced end-to-end open video delivery solution. And we’re trusted by over 200 top satellite DTH, cable, telco and OTT operators, broadcasters and media companies.

Synamedia is backed by the Permira funds.

Twitter: @SynamediaVideo

For press and analyst queries, please contact:

Lindsey Lee

Breakaway Communications

+44 7766 447897