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Synamedia today announced that it is augmenting its video network portfolio through a partnership with video on demand (VOD) workflow solutions vendor Telestream.
The level of connectivity has changed dramatically over the last few years, allowing multiple IP video services to be used concurrently, but pay TV operators such as Sky are likely to continue to use broadcast platforms to deliver content to their subscribers for some years to come, according to Sky chief product officer Fraser Stirling.
Pay TV operators have a future despite the growth in streaming services because there is a growing need for someone to aggregate OTT content and present it in a searchable and convenient way to subscribers, according to Synamedia CEO Yves Padrines.
According to the Bureau of Labor Statistics, the percentage of household spend on entertainment has not changed much in the past few decades.
At IBC, Synamedia will unveil a torrent of new additions to its video network (formerly video processing) portfolio designed to ratchet up the quality and cost effectiveness of live streaming.
At IBC 2019 Synamedia will shine a spotlight on how its offerings help media companies and sports rights holders deliver a new generation of direct-to-consumer (D2C) services centred increasingly around live assets.
SRT powers broadcast video solutions for low latency video transmission to and through the cloud, now with over 250 companies behind the de facto standard.
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